Blog Post 6- 8 Business Growth Strategies for Instagram

8 Business Growth Strategies for Instagram

I recently read an article on social media today about the different Business Growth Strategies for Instagram. Although I didn’t feel that all of the strategies pertained to our generation right now I did feel that some of them did.  The 8 strategies listed were Profile, Photos, Video, Hashtags, Mentions, Innovate, Manage, and Integrate. While these are all important concepts I wanted to focus on the couple that, to me, seem are harder to conquer. These include Profile, Hashtags, Manage, and Integrate.

Profile- should include your name and important information that might be relevant for a new person looking at your account. A short bio would be nice and a description of you or your business, depending on what you are trying to promote.

Hashtags- these can be very useful for many reasons. They are a good way to link different pictures or videos with a similar concept or idea. They also are a good way to direct traffic to your account, which will then lead people to look at your profile, and hopefully engage with you or your company.

Manage- although people instagram for entertainment and to show people what they have done recently, it is important to manage it well if you are trying to promote a business. This includes liking and commenting on other peoples instagrams from your account and also being very aware of your captions and hashtags. You can look at your competitors instragrams to decide what the most efficient way to manage your account is but you should be aware.

Integrate- You want to make sure you integrate your instagram with your other forms of social media or advertising. This means you want to make a similar or the same user name for each account and make sure to list how to follow or look at each type of social media. This makes it easy for consumers and other people to connect with you easily in as many channels as possible.

Like I said before, all 8 of the strategies listed in the article are very relevant and important but I feel these 4 are the hardest to master.